Campaigns & Elections: Τα ορια των ψηφιακών στρατηγικών στις εκλογές 


If 2008 and 2012 showed how the internet can help elect a president, 2016 surely showed the limits of its power, at least as far as conventional campaigns are concerned. Talking about «traditional» online politics may sound funny considering how young the medium is. But as early as 2004 we could already see the outlines of the data- and digital-driven campaigns of today. That year, Howard Dean and (later) John Kerry demonstrated the power of the first element: online fundraising, driven by email and using

Πηγή: The Limits of Digital Campaigning | Campaigns & Elections